Isabella Products chooses Vodafone to provide wireless access to its mobile products in Europe

News 27 June 2011

Under the exclusive two year deal, Vodafone will supply connectivity and its Machine to Machine (M2M) platform so users can instantly and wirelessly share content such as pictures with friends and family on Isabella's products.

A Vodafone SIM card will be built into every Isabella mobile device - including the award winning Vizit® - giving universal and reliable access to a range of Machine to Machine (M2M) services. Vodafone's high performance networks and M2M management system will give Isabella central control over how they wirelessly enable and roll out their products across the continent.

The award-winning Vizit®, the world’s first 2-way digital photo frame; and Mini™, the world’s first 3G USB stick for the photo-sharing market, will be available in early 2012 through online and retail partners in the UK, Germany, Italy, and Spain.

“We are extremely excited to partner with Vodafone for the European marketplace” said Matthew I. Growney, Founder and CEO of Isabella Products. “The enormous global footprint of the Vodafone network and their ability to provide us with a robust M2M management platform will allow Isabella to successfully launch innovative mobile devices and services throughout the region.”

“Vizit and Mini are exciting examples of innovative mobile Internet devices that will quickly and conveniently connect family and friends,” said Erik Brenneis, Head of M2M, Vodafone. “By connecting over Vodafone’s mobile network, Isabella customers will be able to share photos and memories in real time.”

Isabella Products website: www.isabellaproducts.com